The Third Challenge Reveal
CORE - TACTICS - RESULTS
CORE
Reframe it as your backstage pass into the world of NIP - exclusive drops, secret missions, and real connections with the team. It’s not just quests, it’s a ninja journey.
Launch Tactics
Social media
integration
quick, cryptic posts teasing secret quests - like, ‘Only real ninjas will find it 🥷👾’ Use engaging hashtags like #NIPDojo
Brand partnerships
collaborate with Red Bull or hardware brands — some quests unlock IRL prizes like signed cans, event invites, or exclusive merch.
“Create-to-Play”
Quests
Fans complete quests by making TikToks, memes, or fan art. Best ones featured on NIP’s main channels. Boosts engagement and content volume.
Scavenger hunts
cross-platform clues hidden in Discord, Twitch, Insta Stories, and even CS2 FACEIT lobbies. Fans need to connect dots to unlock hidden quests.
Dojo Levels +
Leaderboards
Add visual progress bars and rank tiers. Showcase top fans weekly on NiP’s socials - instant clout for grinding.
Referral Boost
Missions
reward fans for getting their friends into Dojo - the more they bring in, the rarer the in-game badges or cosmetics they unlock.
Player involvement
get NIP players to record quick selfie-style clips hyping upcoming quests or showing their favorite rewards - makes fans feel like they’re on a mission with them.
Limited-Time Quests
During Live Matches
drop live quests that only activate during NOP games - like predicting the final score or reacting to clutches in real time.
Secret Discord NPCs
Create mystery user bots (like “Master Tengu”) that DM riddles or mini-quests within NiP’s Discord server. Adds gamified lore and surprise drops.